I created an integrated brand system for Jackrabbit Tech’s 2023–2025 trade show seasons, unifying multiple verticals across booth design, digital ads, brochures, presentations, and promotional merchandise.
Oversized typography and bold visuals made the booth a standout on the floor, while the extended collateral ensured consistent brand recognition across every touchpoint.
Oversized typography and bold visuals made the booth a standout on the floor, while the extended collateral ensured consistent brand recognition across every touchpoint.
The final Jackrabbit Dance booth in a 10' x 20' space on the show floor.
10' x 10' Dance booth, also showing conference giveaways and signs on the table.
Rack cards are used in the booth to highlight different Jackrabbit features. The branding was updated to reflect the vertical of each conference.
The Jackrabbit Cheer booth was adjusted for floor space, counter height, and monitor placement.
The Jackrabbit Class booth showing rack cards, in-booth graphics, and giveaway items that I also created.
The buttons were used as giveaways for visiting the booth and were a huge hit with potential clients.
The tradeshow graphic style was continued through to Jackrabbit's advertising, including digital social ads.
